Elkris Super Oat is a 100 percent, natural whole grain that is clinically proven to remove diabetes
JUSTICE GODFREY OKAMGBA
Veteran Nollywood actress, Bukky Wright, has been unveiled as the new brand face of Elkris Super Oat. She was unveiled on Tuesday as the new brand ambassador at a media conference which took place at Radisson Blu Anchorage Hotel, Victoria Island, Lagos, Nigeria.
Speaking at the event, Eliot Omose, managing director, Elkris Nigeria Limited, said Wright embodies the essence of the Elkris Super Oat Swallow brand as a good home maker and a health conscious woman who desires the best for her household.
In her remarks, Wright said Elkris Super Oat Swallow is a good meal that can be eaten any time of the day. “Before I accept to become an ambassador for a company on a particular product, I, first of all, taste and feel the product to know what the product is like”, Wright explained. “I have tasted the Elkris Super Oat Swallow, and I must tell you that it has improved my skin and help me stabilise my weight over time.”
In addition, Omose explained that the Super Oat is an intensified effort by Elkris to transform the Nigerian diet culture and provide better and healthier alternative to foods rich in carbohydrates such as Fufu, Amala, Semo, Wheat and Garri.
According to him, Elkris Super Oat Swallow is a 100 percent, natural whole grain that is clinically proven to remove diabetes and high level of cholesterol which other foods with high carbohydrate add to the body. In other words, the quantity of anti-diabetic and anti-cholesterol ingredient in Elkris Super Oat is twice the amount found in the regular oat. For him, the introduction of the product marks the beginning of a milestone in the history of Elkris Nigeria Limited.
“Two factors necessitated the unveiling of our whole grain natural food to the Nigerian market. One out of the two factors is Elkris has the vision and mission to fight diabetes and high level of cholesterol which is projected to become dominant in Nigeria in future. While the second factor is Elkris is in dire need to provide services that would add value to Nigerians”, Elliot said.
He explained that Elkris Super Oat Swallow is rich in carbohydrate derived from the finest quality organic white whole oat grown in the United Kingdom. “The idea of bringing this kind of food was born in the UK, and this is purely an organic food produced in the UK without any form of fertilizer added,” he said further.
Also, Mosobalaje Jide, marketing and sales manager, Elkris Nigeria Limited, while telling the gathering the series of clinical and health values of Elkris Super Oat, observed that Elkris Super Oat Swallow is not a Genetically Modified (GM) food technology oat as the United Kingdom is one of the few GM-free zones today.
“While all the other swallows in Nigeria including wheat contain some amount of insoluble fibre, on the other hand, Elkris Super Oat contains an additional exclusive grain known as soluble fibre. This fibre acts as the catalyst that treats glucose during digestion stages, thereby preventing glucose from pouring into the blood stream, this does not occur when you take the regular swallows such as garri, Semovita, or wheat, he explained.
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